Westside BMW – AR Salesroom Labels

Westside BMW – AR Salesroom Labels

Client: BMW (Westside)

Website: https://www.westsidebmw.com.au/

Project: BMW AR salesroom labels

Client Overview:

Westside BMW is a leading Australian BMW dealership.

Objective:

Westside BMW wanted to give showroom visitors an innovative, engaging way to get more content about the vehicles through interactive BMW salesroom labels.

Solution:

Orpington Omni Media worked with Westside BMW to put augmented reality vehicle reviews and overviews on labels attached to the vehicle information stands. The labels played official BMW sales video and then sent consumers to the BMW website for more information, while letting sales staff know about their interest.

Click here to see BMW’s AR pull up banners.

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